Archive for November, 2008

Engadget, swing and a miss.

This afternoon I noticed something hinky in the reader with Engadget feeds. They all have a new footer with the full title of the post, a link to Engadget.com, original post date and copy to direct readers to their terms of service - “Please see our terms for use of feeds.”
Long story short is that [...]

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Improved SEO with RSS in 3 easy steps

Treat your feeds with the same care that you do your pages.

Make sure feed titles are optimized with keywords (they become the browser location title). The same goes for the feed description. Utilize it.
ex. http://www.blogtalkradio.com/rss/tag/Barack+Obama.rss
Syndicate the full content of your posts, html encoded and add your tags to those posts. Those tags link back to [...]

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Understanding Authenticated RSS Feeds

In this video of a presentation I gave at Duke University last year I not only share my knowledge and experience with authenticated RSS feeds but also - RSS metrics, personalized RSS feeds, RSS for education and professional development within the enterprise and using RSS to enhance SEO.
I do say at the beginning of [...]

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